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Unleashing the Power of Fractional CMOs: A Strategic Approach to Elevating Business Growth
Stay ahead of trends & consumer behavior affordably by hiring a Fractional CMO—expert marketing leadership without the full-time cost.
Todd Youngblood
Sep 10, 20242 min read
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Forging Strong Partnerships with Local Retailers: Expanding Your Product’s Presence in Regional Markets
Establishing strong partnerships with local retailers is a crucial strategy for expanding your product's presence in regional markets....
Todd Youngblood
Aug 29, 20244 min read
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Navigating Business Growth in a Rapidly Evolving Market
In the contemporary dynamic business landscape, the cornerstone of achieving lasting expansion is the capacity to adjust, pioneer, and...
Todd Youngblood
Jul 26, 20243 min read
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The Role of Commercialization in Business Growth
The commercialization phase is a pivotal stage in the life cycle of a product, symbolizing the shift from development to market...
Todd Youngblood
Jul 19, 20243 min read
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The Power of Strategic Consulting
Today, in the highly competitive business landscape, organizations are always on the lookout for ways to gain a competitive advantage and...
Todd Youngblood
Jul 8, 20243 min read
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Fast-Tracking Success: Onboarding Mack's Fryers with Lowes.com in 90 Days
At T2 Consulting, we pride ourselves on helping innovative brands achieve their goals and expand their reach. One of our recent success...
Todd Youngblood
Jul 3, 20242 min read
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Winning Strategies for Sales Reps
Securing a partnership with major home improvement retailers can significantly boost a company's visibility and sales. However, landing...
Todd Youngblood
Jun 26, 20243 min read
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What Are the Key Components to Closing the Perfect Distribution Deal?
Securing a distribution deal for your innovative home improvement products is a significant milestone that can propel your business to...
Todd Youngblood
Jun 17, 20243 min read
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The Power of Strategic Retail Partnerships: How to Unlock Success
Securing a retail partnership with major retailers can significantly boost your brand's visibility and sales, but the process can be...
Todd Youngblood
Jun 11, 20243 min read
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7 Essential Steps to Secure a Successful Sales Representation Deal
Explorer the steps to secure a sales representation deal with top retailers and help get your products into the hands of more customers.
Todd Youngblood
Jun 5, 20243 min read
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Home Improvement Marketing Evolution in the Digital Age
The home improvement industry has seen significant shifts in marketing strategies over the past few years. As consumer behaviors and...
Todd Youngblood
May 29, 20243 min read
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How to Create a Marketing Plan that Makes Your Product Stand Out in a Crowded Marketplace
Having a great product isn't enough in today's competitive marketplace. To capture consumer interest and drive sales, businesses must...
Todd Youngblood
May 22, 20243 min read
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Exploring the Rising Trend of Sustainability: Aligning Supplier Practices with Eco-Friendly Consumer Demands
In recent years, sustainability has transitioned from a niche interest to a dominant force in global consumer markets. As awareness of...
Tara Youngblood
May 15, 20243 min read
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Navigating the Retail Landscape of 2024: Key Trends to Watch
As we stride deeper into 2024, the retail sector continues to evolve under the influence of new consumer behaviors and technological...
Todd Youngblood
May 8, 20242 min read
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Discovering the Transformative Power of Visual Merchandising in Home Improvement Retail Environments
In the competitive landscape of home improvement retail, the strategic use of visual merchandising can significantly enhance product...
Todd Youngblood
May 1, 20242 min read
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Maximize Your ROI: Strategic Planning for Home Improvement Trade Shows
Participating in home improvement trade shows can be an exciting opportunity for businesses in the industry to showcase their products,...
Todd Youngblood
Apr 22, 20243 min read
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Staying Ahead in a Fast-Moving Market: A Comprehensive Guide
In today's rapidly evolving marketplace, maintaining speed to market is not just an advantage; it's a necessity for survival. With...
Todd Youngblood
Apr 10, 20243 min read
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Embracing the DIY Revolution: How Home Improvement Suppliers Can Tap into the Growing Market
In recent years, there has been a noticeable shift towards do-it-yourself (DIY) projects in the realm of home improvement. From building...
Todd Youngblood
Apr 8, 20243 min read
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"How to Position Your Product for Success on Lowe's Shelves: Effective Sales Strategies"
In the competitive world of retail, securing a spot on the shelves of major stores like Lowe's is a significant milestone for any...
Todd Youngblood
Mar 25, 20243 min read
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Strategies for Effective Buyer Communication
In the dynamic world of retail, effective communication with buyers is crucial for forging successful partnerships with major retailers...
Todd Youngblood
Mar 20, 20243 min read
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